Operator Calculators
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Pick your calculator or template.

Use the free calculator when you want a fast answer. Buy the spreadsheet template when you want a file you can keep using for planning or reporting.

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Popular calculators

Open the calculator and get the number straight away.

CPM CalculatorCalculate cost per thousand impressions.ROAS CalculatorCalculate return on ad spend.CTR CalculatorCalculate click-through rate.CPA CalculatorCalculate cost per acquisition.Profit Margin CalculatorCalculate gross profit and profit margin.Markup CalculatorCalculate markup percentage and selling price.
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Popular templates

Preview the template, see what’s included, then buy the one you need.

Ad Campaign CPM TrackerTrack media spend, impressions, and effective CPM by channel or campaign.ROAS Planning SpreadsheetPlan campaign revenue targets against ad spend and required ROAS.Campaign Performance TrackerKeep clicks, impressions, CTR, spend, and conversion performance in one sheet.Customer Acquisition Cost TrackerTrack campaign costs and conversions to monitor cost per acquisition over time.
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Template bundle

Business Template Bundle

Get all 10 spreadsheet templates together for $19 USD.

Buy the $19 USD bundleSee what is included
Why use these tools

Built for quick business decisions

Fast answers

You can enter your numbers and see the result straight away on mobile or desktop.

Easy to browse

You can move from the homepage to the calculator, template, or category page you need in one click.

Simple and focused

Helpful links, paid templates, and ad spaces stay out of the way of the main calculator.

Who it is for

Founders, marketers, agencies, ecommerce sellers, and small businesses

Founders planning budgets, unit economics, or board updates.

Marketers comparing spend efficiency across CPM, CTR, CPA, and ROAS.

Agencies reporting campaign metrics to clients quickly and consistently.

Ecommerce and SaaS teams managing pricing, retention, and recurring revenue.

FAQ

Common questions

Are the calculators free?

Yes. All on-page calculators are free to use with no signup required.

What do the templates include?

Each template is a lightweight spreadsheet for Excel or Google Sheets with core formulas, a clean layout, and a simple structure you can keep using.

How do templates get delivered?

After payment, you receive the workbook files so you can open them in Excel or import the starter data into Google Sheets.